Awareness campaign targets underprivileged children to combat winter illnesses.
Panchkula/Tricity, December 19, 2025: Dabur Chyawanprash has launched a nationwide immunity awareness campaign aimed at strengthening immunity among underprivileged children during the winter season, when illnesses such as cold, cough, and respiratory infections are most prevalent due to weakened immunity.
Chyawanprash, a 3,000-year-old Ayurvedic formulation, is widely recognized for its immunity-boosting properties. Dabur Chyawanprash contains several Rasayana herbs that help prevent a range of infections through their immunomodulatory effects, providing protection against common day-to-day ailments.
As part of the Dabur Chyawanprash Immunity Campaign, the company, in association with a renowned doctor, will conduct immunity awareness sessions across the country. These sessions aim to educate children about the importance of building a strong immune system to fight seasonal illnesses, bacteria, and viruses, along with promoting basic hygiene and nutritious dietary habits.
The campaign was flagged off in Patna, where a special awareness session was conducted for over 250 students of St. Dominic Savio’s High School. During the session, children were guided on ways to stay healthy during winter and prevent common illnesses through immunity enhancement.
Speaking at the launch, Mr. Byas Anand, Head – CSR & Corporate Communications, Dabur India Ltd, said, “Dabur Chyawanprash has been committed to helping every Indian achieve the strongest immunity for over 100 years. This initiative is a leap forward towards this commitment. We are concerned about the cold wave that claims so many lives every year. Through this initiative, we will attempt to reach out to provide protection to underprivileged kids by highlighting the importance of immunity, besides providing Chyawanprash to these children.”
Highlighting the health impact of seasonal changes, Smt. Renu Mathur said, “During cycles of seasonal change there is sudden temperature variation, which leads to illnesses like cough, cold and flu. Enhancing immunity is an effective way to fight illnesses like cold, cough, and respiratory problems. Dabur Chyawanprash is an effective solution to boost immunity through changing weather cycles.”
Under the campaign, Dabur Chyawanprash has partnered with leading NGOs across 21 cities, including Agra, Varanasi, Kanpur, Bhopal, Lucknow, Udaipur, Jaipur, Bhubaneswar, Kolkata, Siliguri, Patna, Indore, Raipur, Pune, Aurangabad, Hyderabad, Mysore, Mumbai, Nagpur, Gwalior, and Chandigarh, to expand its outreach.
About Dabur India Ltd
Dabur India Ltd is one of India’s leading FMCG companies with a legacy spanning over 140 years. It is the world’s largest Ayurvedic and Natural Health Care Company, with a portfolio that includes power brands such as Dabur Chyawanprash, Dabur Honey, Dabur Honitus, Dabur Pudin Hara, Dabur Lal Tail, Dabur Amla, Dabur Red Paste, Vatika, and Réal.
